Sainsbury Christmas Food 2024. The selection includes goose fat roasted potatoes, honey & mustard roasting parsnips with butter, our. Sainsbury’s has been quick off the mark this year as the first uk supermarket to launch its 2024 christmas advert featuring roald dahl’s beloved character.

Interim results for the 28 weeks ended 14 september 2024. Nca revealed that at the start, the creatives were tasked with a simple, but ambitious brief: